Over 50 million cell phones have been sold the world over within the first quarter of 2010. This is a rise of 48.7 % over the sales figures achieved within the first quarter of 2009!

Given the gross sales statistics of mobile phones over the previous 5 years, this business is rising at an alarming charge that averages out at 20 % per year. With the arrival of Quick Messaging Providers, or SMS, in 1992, advertising and marketing consultants took their activity to an entire new level. Cellular marketing had turn into a reality to a complete new style of selling - cell phone marketing. It literally took the cell world by storm by the 12 months 2004.

Evidently, an commercial can get one of the best results when positioned in the fingers of a potential customer. That is precisely what SMS marketers do. They have lists of tens of thousands of subscribers that may relate to a particular product or demographic location. They ship out shopper's commercials to those extremely focused people. With a hit charge of over 10 p.c through this highly targeted advertising strategy, the prices of cell advertising and marketing can be simply neglected - costs that are down-to-earth anyway.

A few of the industry giants such as, PEPSI, Toyota, Cosco, and IBM to call a number of, resort to mobile marketing to reach out to prospective clients and individuals. They hire cell advertising and marketing firms that advertise via radio, TV and the print media as well as the Web to build their subscriber base. They achieve this by asking people to SMS a particular code to a particular number in return for an opportunity to win a free gift. The respondents are then placed in a database of tens of millions of potential customers.

When an organization hires the mobile advertising agency to run an ad marketing campaign for them, they are truly paying to have thousands and thousands of people get their advertisement positioned proper of their hands. Internet marketing web sites use this service to get their rankings up and thus, get higher paying commercials for his or her site.

By sending out hundreds of thousands of short messages to subscribers providing some incentive to visit their site, these site owners get their page rank up when recipients of their message go to the site.

E-book publishers, such because the famend Penguin Books are identified to make use of this far-reaching service when a new e book is launched. People who have subscribed to publication information and promotions immediately receive a brief message when a brand new eBook is on the stands. This quantities to a whole lot of hundreds of people being made conscious of recent publications, leading to tens of 1000's of books being sold within days! Certainly, a faster and more effective option to attain out to hundreds of thousands of individuals on the click on of a button doesn't exist!

A typical cellular advertising marketing campaign can cost as little as 500 USD to as much as 10,000 USD, or more. But, given that your message will be placed in the arms of millions of potential prospects, out of which a conversion of two percent is sort of assured, the costs of even repeated cellular advertising and marketing campaigns are minuscule in comparison.

It is no wonder that leaders of business allocate as much as a hundred million dollars for mobile advertising apart from their standard marketing programs.